Owl Be Sweatin'®



Mallory DeBraComment

We are so excited to share the feedback from a special group of ladies that have returned from their trip to Nicaragua! The women were ecstatic to receive their fun and colorful OBS bands in their care packages. They loved their care packages including mostly necessities, like rice and beans, including bright headband patterns was a true 'girly' thing for them to enjoy!

Where around the globe will you stay sweatin'?

> shop now <

Bras with Flair on the Square

Mallory DeBraComment


Since the Owl Be Sweatin' Corporate Offices are in Cincinnati, Ohio, we love partnering up with local Cincinnati-based businesses to do cool stuff!
On October 2 from 5-8pm, come on out and celebrate Cincy Chic's 9th Annual BRAS WITH FLAIR ON THE SQUARE. Hundreds of decorated bras will be flying high on Fountain Square in Cincinnati, Ohio! Vote on your favorite bra + one voter will win a $500 prize pack! Enjoy music, drinks, shopping, raffles, and a runway fashion show starring Megan Bailey from our 2015 Strength Series. Tickets are $10 which include a runway seat, light brites, and a swag bag--100% of benefits go to Susan G. Komen for the Cure.

 RSVP now!

Want to have a decorated bra featured at the event? Mail or drop off to the Cincy Chic office (463 Ohio Pike Suite 301 Cincinnati, Ohio 45255) by Sept. 28.


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OBS is Wild Fur You

Mallory DeBraComment

Brand New Headbands In Stock!

Owl Be Sweatin' has done it again! New patterns are flying off our shelves at our Corporate offices in Cincinnati, Ohio.
Lace is a popular favorite so we have added three new lace patterns to owlbesweatin dot com. Grace and Lace in Black (1 inch), Grace and Lace in Pink (5/8 inch) and Grace and Lace in Black (5/8 inch).
In addition, Greek Key Goddess in Silver (5/8 inch) was added.
But that's not all...
As pictured above, Wild Fur You in cream and in tan (both 5/8 inch) featuring faux fur!

> gimme gimme <

Who You Callin' Lilly? + New Patterns

Mallory DeBraComment

Owl Be Sweatin’ is starting off the month of September with new patterns! Three brand new 1-inch headbands are hot off the press and ready to go! Who You Callin’ Lilly? #254, Watercolor Wonder #255, and Walk the Line #256 as seen to the right. Dive on over to owl be sweatin dot com and shop ‘til you drop!

New Under the Sweat Publication

Mallory DeBraComment

A new addition to our monthly newsletter, Under The Sweat is now available! Upon registering to our FREE email subscription, you will be the first to receive exclusive deals, current event information, and the newest patterns added to owlbesweatin dot com.

Want to subscribe to our newsletters? Click here to submit your information to us!

Back-to-School Essentials

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School is starting back up, which means we must (sadly) say goodbye to summer break. Get all your back-to-school items checked off your list so you can rock and roll with a great school year ahead!

European History ✓
Communication ✓
Algebra ✓
Awesome Headbands ✓

+ use code BTS at checkout for FREE shipping now through Sunday!

Strength Series: Emily's Story

Mallory DeBraComment

Owl Be Sweatin’ is honored to officially announce The Owl Be Sweatin’ Strength Series!

Cancer has many faces – your mother, father, sibling, child, neighbor, co-worker, friend or even a complete stranger.


Owl Be Sweatin’ nominated three women who’ve displayed the utmost courage, bravery and strength and who have dealt with their cancer in the most inspirational, positive-spirited way you could ever imagine.

The Owl Be Strength Series was born to GIVE FORWARD and to encourage people, who want to help (because people do genuinely want to help, but don’t know how to contribute).

Over the next few days, Owl Be Sweatin’ will be tapping into the personal lives and sharing the stories of Megan Bailey, Emily O’Reilly and Kelli Woodstock. Their stories are truly touching and hope they inspire you to join us in making a difference by helping out these women and their families and ease this extremely difficult chapter of their lives.

Owl Be Sweatin’ has created a custom headband for each of these women, now available for purchase.

Owl Be Sweatin’ will be donating back $7 of every OBS Strength Series headband sold to each of these women’s personal funds to help them with all of their medical expenses.


Emily’s Fund

What are you waiting for? GIVE FORWARD now and represent your OBS Strength Series with pride and hope.

Emily’s Story [Creating Hope with Survival]


On Saturday, June 7 I felt a tumor on my right side by my rib cage. I went to my doctor that week and they did not know what it was and they sent me for a CT scan. That week I  had several more tests including a liver  biopsy and the following Monday, June 16 I got the call that it was cancer, Adenocarcinoma. This was later determined to specifically be Cholangiocarcinoma which is liver cancer of the bile ducts. I was considered inoperable because the cancer was over about 85 % of my liver.

I received this diagnosis when my twin girls were 10 1/2 months old and I had just finished breast feeding a few months earlier and my son was 2. Six months prior to this diagnosis I had just returned to work from my maternity leave with the twins. I was working two days a week at my therapy practice and the other days watching my kids as well as working from home as needed in order to manage my practice and clients. It was a juggling act but little did I know that I also had liver cancer. I have not been able to see clients which has been difficult because I love what I do but it is taking all that I have in me to take care of myself with all of these symptoms, and side effects. 

My biggest job has become treatment for this cancer. After three rounds of chemotherapy last summer, 2014, I was accepted into an aggressive plan for surgery which brought risks but way more hope. Unfortunately the cancer spread to the bones in my spine in November, 2014 and stopped the therapy plan which was my largest hope for a cure that we knew of. It was devastating. It spread to more vertebrae in my spine in December and then due to my body not being able to tolerate the chemotherapy I started a clinical trial chemotherapy drug on December 28th, 2014. This trial drug shrunk some of the liver cancer and I felt much better for months.

Recently, there have been some complications and additional spread just last week, May 2015 to my bones in my spine so I'm going to begin radiation and determine my next course of treatment with my oncologist this week. My family and friends have helped push me through this and love has been keeping me going. My faith is guiding me and I'm doing all I can and giving all I have to live and get through this for my young children and family.



Proud Partner of the Cincinnati Reds

Mallory DeBraComment

Owl Be Sweatin' is pleased to announce that they have partnered once again with your Cincinnati Reds!  They will be setting up shop in the Fan Zone for Bark in the Park on MONDAY, APRIL 27, 2015 when the Reds take on the Brewers. 


5pm: The Dog Gates will open at the corner of Joe Nuxhall Way and Merhring Way.

5pm-5:35pm: Registration table for Dog Contests is open

5:40pm: Dog Contests begin on Kroger Fan Zone Stage

6:15pm: Line begins to form for the on-field parade (one owner per dog)

6:33pm: On-field parade begins (one owner per dog)

 7:10: First pitch, game time!

You will find Owl Be Sweatin' in the Fan Zone, located on Joe Nuxhall Way -- the Reds Hall and Museum is where you can find the gate to enter the Fan Zone.  OBS will have a 10x10 branded white tent. 

At the game, we will be offering exclusive Reds-themed headbands and even a treat for your dog that you won't want to miss! 

Hello Staci

Mallory DeBraComment

The newest member of the OBS team!

Owl Be Sweatin’ would like to welcome our newest employee, Staci Burkel, to our OBS family! Staci is currently a Sophomore at the University of Cincinnnati. With many things under her belt, she is busy working toward a Communication major, Marketing minor, and a focus in Public Relations as well as in Academic Internships. Between balancing a full school schedule and two jobs, Staci is also planning on studying abroad this Spring in Berlin, Germany. Born and raised in Cincinnati, Burkel graduated high school in Liberty Township at Lakota East High School in 2013. She loves doing anything outdoors such as boating, swimming, and exercising just to name a few. We are happy to have Staci in our Owl Be family. Help us bring in the new year with a new intern, new patterns and products you’re sure to sweat for!